Available for Opportunities

Abhinag Reddy
Machireddy

AI Engineer
Data Engineer
Data Analyst
Business Analyst
Analytics Engineer
People Analyst
Marketing Analyst
BI Developer
Building Intelligent Systems that Learn, Adapt, and Deliver Results
Architecting Scalable Data Pipelines for Enterprise-Scale Analytics
Transforming Complex Data into Strategic Insights
Bridging Business Needs with Data-Driven Solutions
Engineering Robust Analytics Infrastructure for Business Growth
Transforming Workforce Data into Strategic People Insights
Converting Marketing Data into Growth-Driving Decisions
Building Intelligent Dashboards that Empower Business Leaders
SOURCE ETL LOAD
โ†‘ 24% REVENUE โ†‘ 35% GROWTH โ†“ 12% COST 98% QUALITY
DATABASE API CACHE ANALYTICS ML ENGINE
75% Engaged 100% 85% 70%
Awareness: 10K Interest: 5K Decision: 2K Action: 800 8x ROI
$2.5M Revenue โ†‘24% Growth 94% Quality 85% โšก
2+
Years Experience
20+
Projects
500+
CSV Analyzed
7+
ETL Pipelines
AR
USA

Data Analytics Engineer

AI Enthusiast | Problem Solver

AI & Machine Learning
Data Engineering
Analytics Solutions

I'm Abhinag Reddy Machireddy, a Data Analytics Engineering graduate student at George Mason University specializing in Business Analytics. I'm passionate about transforming raw data into meaningful insights, intelligent systems, and real-world business impact.

My work spans data engineering, machine learning, business intelligence, and AI systems, with projects across climate analytics, healthcare, marketing, HR, construction, finance, sports, and IoT. From building AI-powered climate policy tools using LLMs and MCP pipelines, to designing predictive models, interactive dashboards, and decision-driven analytics solutions, I focus on creating systems that are both technically strong and business-relevant.

I enjoy working at the intersection of data, AI, and decision science โ€” where analytics becomes strategy. Whether it's forecasting outcomes, optimizing operations, understanding human behavior, or enabling smarter policies, I aim to design solutions that are explainable, scalable, and impactful.

What I'm Looking For

I'm actively seeking opportunities in Data Analytics, Business Analytics, Business Intelligence, Data Engineering, and AI-driven analytics roles, where I can contribute, learn, and grow while creating measurable impact.

Education

Academic Foundation in Data Analytics & Engineering

Master of Science in Data Analytics Engineering

George Mason University โ€” Fairfax, VA

GPA: 3.85/4.0

Business Analytics Concentration

Key Coursework: Data Engineering Fundamentals, Big Data Analytics, Data Visualization, Business Analytics, Operations Research, Marketing Research and Analytics, Machine Learning and AI, Foundations of Large Language Models, Fraud Examination, People Analytics

Bachelor of Engineering in Mechanical Engineering

Amrita School of Engineering, India

Analytics-Aligned Coursework: Operations Research, Engineering Mathematics, Probability and Statistics, Industrial Engineering, Production Planning and Control, Quality Control and Six Sigma, IoT Systems and Sensors, Financial and Cost Analysis

Work Experience

2+ years across Business Analytics, Marketing & Operations

โ–ผ 1 yr 4 mos Full-time

Business Analyst

UnyKloud Technologies

Hyderabad, India (Hybrid) โ€ข Sep 2022 โ€“ Dec 2023

SQL & Tableau Marketing Analytics HR Analytics

Primary liaison for Sifton Properties (Canada) managing 100+ properties. Built 6 Tableau dashboards and optimized SQL queries, improving reporting efficiency by 30% and data accuracy by 25%.

  • Acted as the primary liaison with Sifton (Canada), managing app requirements for over 100 residential properties
  • Partnered with cross-functional stakeholders across marketing, HR, finance, and operations to translate business needs into SQL-driven analytics requirements, KPIs, and automated dashboards, supporting data-informed decision-making
  • Designed and maintained 6 Tableau dashboards delivering real-time visibility into operational, marketing, and people metrics, improving leadership reporting efficiency by ~30%
  • Wrote and optimized complex SQL queries to extract, transform, and validate data from NetSuite ERP and CRM systems, improving data accuracy and consistency by ~25%
  • Led marketing analytics initiatives by analyzing campaign performance, lead funnels, and conversion metrics, contributing to ~20% improvement in campaign engagement and better ROI tracking
  • Conducted HR and people analytics including headcount analysis, attrition trends, performance metrics, and workforce reporting, supporting quarterly planning and reducing manual HR reporting effort by ~35%
  • Established BI best practices (data validation, documentation, scalable workflows, and dashboard standards), increasing stakeholder self-service usage and overall data literacy by ~40%
โ–ผ 4 months Internship

Marketing Team Member

AlgoShack

India (Remote) โ€ข Jul 2022 โ€“ Oct 2022

Marketing Analytics A/B Testing Campaign Optimization

Collaborated with CEO on AlgoQA platform marketing. Designed targeted campaigns achieving 22% increase in qualified leads and 18% improvement in ad engagement.

  • Collaborated with the CEO and product teams to develop content for AlgoQA, enhancing user engagement
  • Designed targeted marketing campaigns for QA professionals, leading to a 22% increase in qualified leads
  • Conducted competitor benchmarking and trend analysis, improving ad engagement rates by 18%
  • Gained experience in funnel analysis and A/B testing for campaign optimization
โ–ผ 1 month Internship

Project Intern

Bharat Dynamics Limited

Hyderabad, Telangana, India (On-site) โ€ข Jul 2022

NDT Operations Quality Control Defense R&D

Contributed to Non-Destructive Testing (NDT) operations on Aakash missile components. Applied ultrasonic and radiographic testing methods ensuring structural integrity and safety standards adherence.

  • Contributed to Non-Destructive Testing (NDT) operations on Aakash missile components
  • Applied ultrasonic and radiographic testing methods to ensure structural integrity and adherence to safety standards
  • Gained hands-on experience working within India's critical defense R&D and manufacturing environment
  • Strengthened understanding of quality control, thermal analysis, and engineering documentation
โ–ผ 4 months Internship

Business Analyst

Creamy Day Ice Cream

Andhra Pradesh, India (Remote) โ€ข Feb 2022 โ€“ May 2022

Operations Analytics Excel Dashboards Food Manufacturing

Analyzed production, inventory, and sales data for food manufacturing facility. Built 3 operational dashboards improving reporting efficiency by 25% and identifying 15% reduction in spoilage risk.

  • Analyzed production, inventory, and sales datasets for a food manufacturing facility supporting multiple SKUs and seasonal demand, identifying inefficiencies across batching, cold storage, and distribution workflows
  • Designed and maintained 3 operational dashboards in Excel tracking KPIs such as daily production output, wastage %, inventory turnover, order fulfillment rate, and downtime, improving management reporting efficiency by ~25%
  • Conducted historical demand and production analysis to support batching and inventory planning, helping reduce overproduction and spoilage risk by ~15% during peak and off-peak cycles
  • Performed cost and efficiency analysis using production volume, utility usage, and shift-level data, identifying optimization opportunities that contributed to ~10% potential OPEX savings
  • Standardized KPI definitions and reporting workflows for operations metrics, improving data consistency and trust in reporting across operations, procurement, and management teams
  • Collaborated with operations and procurement stakeholders to translate analytical insights into actionable recommendations for vendor ordering cadence, inventory thresholds, and seasonal production planning
โ–ผ 3 months Internship

Marketing and Content Analyst

Zersy, Virtual

India (Remote) โ€ข Jul 2021 โ€“ Sep 2021

User Journey Analysis UI/UX Improvements Social Media Marketing

Analyzed user journey on Zersy's mobile app (Pods), identifying drop-off points. Achieved 67% increase in user engagement and 25% boost in Instagram and LinkedIn engagement.

  • Conducted user journey and exit-point analysis on Zersy's mobile app (Pods), identifying key drop-off points
  • Proposed UI/UX improvements that resulted in a 67% increase in user engagement
  • Collaborated with the marketing team to design social media content, boosting engagement by 25%
  • Supported data-driven storytelling by integrating survey feedback into blog content and platform updates

Featured Projects

20 AI-powered and data-driven solutions with measurable business impact

Skills & Expertise

Data Analytics | Marketing Analytics | AI/ML | Business Intelligence | Data Engineering

Core Skill Areas

Data Analytics

Business Intelligence

Machine Learning

Data Engineering

AI & LLM Systems

Domain Analytics

Programming & Query Languages

Python R SQL (MySQL, PostgreSQL)

Data Engineering & Processing

ETL Pipelines Data Cleaning & Transformation API Integration Data Modeling Feature Engineering

Analytics & Statistical Methods

EDA Predictive Analytics Statistical Modeling Regression Hypothesis Testing A/B Testing Correlation Analysis Clustering Customer Segmentation Classification Survey Design & Analysis

Machine Learning & AI

Decision Trees Logistic/Linear Regression K-Means Random Forest XGBoost Model Evaluation LLM Foundations Prompt Engineering

Business Intelligence & Visualization

Power BI Tableau R Shiny Matplotlib Plotly Dashboard Design KPI Development Marketing Metrics (CAC, ROAS) Conversion Analysis

Databases & Cloud

MySQL PostgreSQL Oracle OCI (Generative AI) API Data Integration

Domain Analytics

Marketing Analytics People Analytics Financial Analytics Sports Analytics Construction Analytics Healthcare Analytics Environmental Analytics

Tools & Platforms

Excel PowerPoint Qualtrics Google Analytics Marketing Attribution Campaign Optimization GitHub VS Code

Business & Soft Skills

Business Problem Solving Data-Driven Decision Making Stakeholder Communication Process Optimization

Industry Certifications

9 specialized credentials in Marketing Analytics, Data Analytics, AI, BI, and People Analytics

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Skills & Projects

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